Custom Squishies – Reference Project BI Worldwide
The purpose of this reference project is to guide you through the process of creating custom squishies. We explain step by step how our team produced custom shaped lightbulb stress balls for BI Worldwide.
Initial Request
BI Worldwide contacted our team to create some stress balls for their upcoming event. They provided us with relevant information such as; their event deadline, a rough design idea of what they wanted their lightbulb squishy to look like, and their company logo to incorporate onto the squishies.
The Design Process of the custom squishies
Our design team was able to translate the client’s preferences into a concept illustration. The design was passed onto the client for feedback until they were completely satisfied with the result. After making a few tweaks to the design, the artwork was ready to be brought to life in the production phase.
Production
Based on final design approval from the client, the prototype development was ready to launch! Once our production team had completed the sample, BI Worldwide received images of the clay mould and final prototype for approval before beginning the mass production of the squishies.