MASCOT, INFLATABLE & MERCHANDISE FOR SOFTSUDS
After mascot-success, Promo Bears created tattoos, stickers, and an inflatable for Soft Suds Inc.
Case Study
The Creation Of Multiple Products For Soft Suds Inc.
As many companies notice, a mascot can boost the image of a company; so did Soft Suds Inc. This Auto Spa has the mission to provide affordable, quality, environmentally responsible services. To accomplish this mission they used some ‘mascot-magic’. By using the mascot Shammy during events, they noticed the difference it can make. After this success, they reached out to create an inflatable, temporary tattoos, stickers, and magnets to present their character even more!
Credits: Soft Suds via Instagram
Credits: Soft Suds via Instagram
Concept Illustration
Sticker & Magnet Result
About The Project | The Design
The first mission was to design their mascot. Our experienced design team created sketches to confirm the wishes of Soft Suds. The concept illustration was created in the form below with a darker red and blue color to match their website and the company looks. After the approval of the concept illustration, the production process started. The production team has put in great effort to fulfil the wishes of Soft Suds and create a memorable mascot. For the stickers, temporary tattoos, magnets, and inflatable, the same concept illustration was used. By saving the design, we are able to create more products for the same client and with that ensure the same looks on different products.
Temporary Tattoo Result
Temporary Tattoo Result
THE “LIFE” OF SHAMMY
As the character Shammy is growing in awareness, it even has its own social media page on Instagram. Here, Shammy’s life is being shared and everyone can enjoy the mascot experiencing life with himself and other mascots. Gatherings are being organized where Shammy is celebrating his birthday or visiting other mascot-friends. See the photos to get a glimpse of the Shammy lifestyle and its fans.
Credits: Soft Suds via Instagram
